Maybe you've seen the hand-screened T-shirts, or the cool totes, or the hashtag. LIVE SUNNY is just a simple reminder to us that we chose to live on the sunny side of the mountains, on the sunny side of bike culture, and the sunny side of life. (However, we prefer our eggs over easy.) No, that doesn't mean we're all smiles all the time. But we're committed to customer service that's 99.9% bummer-free. Show us how you #livesunny on Facebook and Instagram.